Impact Scorecard

What the journey produced

Illustrative synthetic data

A. Live demo metrics

Computed from this session's journey run

Run the journey to populate live demo metrics

B. Illustrative impact model

Simulated Optum HEOR outcome rates

100%
Modeled hospitalizations avoided per year
2,132

= 41,000 affected patients × 100% × (14.8 − 9.6) per 100 patient-years

Illustrative model on simulated data; an upper bound under a stated assumption, not a forecast.

C. Pilot measurement framework

Baselines and targets are set with the customer; nothing is pre-filled

KPIDefinitionData sourceBaselineTarget
Share of affected patients covered by a payer briefAffected patients in plans with a generated brief ÷ all affected patientsOptum RWD + iZO
Time to therapy for affected patientsDays from first prescription to first paid fillOptum Claims
Pharmacy abandonment rateShare of approved prescriptions not picked upOptum Claims
Evidence coverage of barrier typesShare of active barrier types supported by at least one selected evidence itemiZO Medical Affairs + Optum HEOR
Time to briefingElapsed time from barrier signal to an MLR-ready payer or MSL briefiZO Context Engine
KOL coverage of target segmentsShare of priority segments with at least one engaged, matched KOLiZO KOL Intelligence
MSL briefing relevance (field feedback)MSL rating of briefing usefulness after scientific exchangeiZO Medical Affairs

Combined offering for Optum's pharma customers

Optum evidence, made actionable

Optum evidence and data assets made actionable in daily market access and medical workflows.

One connected journey

The iZO Context Engine and domain-trained agents connect barrier, patient, evidence, KOL and briefing steps.

Measured in a pilot

A defined customer pilot to measure impact against agreed baselines.